Imagine this: Your restaurant offers great food and excellent customer service. It’s found in one of the most accessible locations in the city. You occasionally post promos on your doors in an attempt to attract new customers. But still, why are there a lot of empty tables during lunch and dinner time? We are constantly […]
Restaurants Dominate the Local Search and Mobile Landscape The way consumers are looking for and locating restaurants has changed dramatically over the years. What once was an arena dominated by Yellow Pages and brochures, is now won over by smartphones, tablets and desktop computers.
Seventy-six percent of adults are seeking lawyers online. A study identified a four-stage search process for people looking for a lawyer. They gather information about their legal issue; find a lawyer; validate a lawyer; and select a lawyer. They use various online resources in all of these stages.
There are literally hundreds of thousands of websites of lawyers and law firms trying to get the interest of potential clients. With so much competition on the Internet, a law firm’s website only has a few seconds to engage site visitors. According to the “2013 Law Firm Website Conversion Study,” which was commissioned by LexisNexis […]
Your law firm might have a solid reputation and may receive good word-of-mouth recommendations, but are you visible on the Internet? Most of your leads are no longer consulting the yellow pages or print directories when they need a lawyer, but instead, are using search engines, online directories, law firm websites, and other resources.
Yes, the next most important thing to do to secure your brand after acquiring your domain name, is to also secure your account names and profiles on various web properties. Did you know that 93% of the world’s top 100 brands that had their matching Twitter handles owned by someone else at some point? […]
If you’re a new company and you want to thrive in your industry, the first thing you need to get ahold of is your brand identity. Branding is one of the basic aspects of online marketing, but it’s also one of the most important, if not the most. What do you want your customers to […]
Aside from using the major search engines, your potential customers are also using Facebook, Google+, Twitter, YouTube, and other social networks to find the products or services that you offer. They search in the blogging community and in local business directories. They also land on press release sites and other web pages.
Let’s face it. Many people fear you. Seventy five (75%) percent of adults experience some degree of dental fear, from mild to severe. Five to ten percent have dental phobia who avoid dental care at all costs. What is it with dentists?
In the traditional marketing age, flyers, brochures, billboard and coupons used to be the most popular means of promoting a product or a business. However, since the birth of the Internet and other technologies, these methods were eclipsed by digital marketing. With the rapid growth of people using the internet and the change in their […]